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Unveiling the world of Unomi

Overview In the fast-paced digital business world, understanding your customers and providing personalized experiences is essential for success.  Over the last few months, we have been exploring the...

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Setting the Stage: Navigating the Apache Unomi Setup Landscape and Overcoming...

Apache Unomi, as a robust open-source customer data platform, brings unparalleled personalization capabilities to the digital realm. However, like any sophisticated technology, setting up Apache Unomi...

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Unleashing Personalization Potential: Score-Based Personalization with Apache...

Providing personalized experiences has become a strategic imperative for businesses in the ever-evolving digital engagement landscape. Apache Unomi, an open-source customer data platform, takes...

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Implementation of SMART framework in Agile

What is Agile? Agile is a method of managing a project with the intent to create and respond to change. It involves breaking down the project tasks into many smaller phases and pieces to develop it in...

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Understanding Generative AI and Predictive Analytics

The emergence of artificial intelligence (AI) has had a profound effect on how businesses run and oversee daily activities. The introduction of numerous AI tools and applications has allowed...

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Navigating Trust: A Guide to Consent Management with Apache Unomi

In the era of heightened awareness about data privacy and protection, organizations face a critical challenge: gaining and maintaining the trust of their users. Apache Unomi, an open-source customer...

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Integrating Google Analytics 4 with Unomi Using Measurement Protocol

Introduction Analytics plays a crucial role in understanding user behavior and optimizing digital experiences. In this guide, we’ll walk through the process of integrating Google Analytics 4 (GA 4)...

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Hadoop monitoring with Datadog

 Recently, I integrated the monitoring of Hadoop with Datadog. The main aim of the monitoring is to monitor the cluster to check whether it has been running fine and to check other services of Hadoop...

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Getting the Best Out of PostgreSQL

Ensuring everything runs smoothly in handling databases is like an ongoing adventure for folks working with data. PostgreSQL, a widely used and powerful open-source database system, is a go-to choice...

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Introduction to Power BI

What is Power BI? Power BI is a powerful Business Intelligence (BI) and Data Visualization tool developed by Microsoft. It is widely used for Data Analysis and reporting purposes in organizations and...

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Power of Incremental Models in DBT: A Deep Dive

In the previous blog, we briefly introduced DBT (Data Build Tool) and the fundamental ways it could change how you analyze and transform your data. We discussed the basics, explored its main...

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Streamlining Analytics: Leveraging ListVars in AEP Web-SDK

ListVar is the most powerful variable in Adobe Analytics. So, we have eVars and props as well to store the data but due to their character limit 100 char for prop and 250 char for eVar,  there might be...

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Exploring the Dark Side of AI :- The Ethical Implications of Exploiting Our...

Introduction The article titled “How AI Exposing Our Dark Desires: The World’s End?” published in Analytics India Mag, highlights AI’s ethical implications and potential to exploit our weaknesses and...

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Unveiling the world of Unomi

Overview In the fast-paced digital business world, understanding your customers and providing personalized experiences is essential for success.  Over the last few months, we have been exploring the...

View Article
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